{"id":1913,"date":"2022-01-31T13:56:54","date_gmt":"2022-01-31T11:56:54","guid":{"rendered":"http:\/\/somosusted.com\/?post_type=project&#038;p=1913"},"modified":"2022-02-01T11:24:51","modified_gmt":"2022-02-01T09:24:51","slug":"lamixtura","status":"publish","type":"project","link":"https:\/\/somosusted.com\/ca\/project\/lamixtura\/","title":{"rendered":"Lamixtura"},"content":{"rendered":"\n<p><em>Lamixtura<\/em> is a brand founded by two scientists, offering cosmetic products of the highest quality, that&#8217;s struggling to carve a niche for itself in the competitive sector of natural cosmetics. They have great expertise in product development but not in communication, so they asked us to help them add <em>concept, tone and aesthetics<\/em> to their work. We decided to create versatile material that would help them lay the brand&#8217;s foundations and could be used for both <em>B2B<\/em> and <em>B2C<\/em>.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-container-2 wp-block-gallery-1 wp-block-gallery has-nested-images columns-default is-cropped\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1080\" height=\"1350\" data-id=\"2002\"  src=\"http:\/\/somosusted.com\/wp-content\/uploads\/2022\/01\/Lamixtura05okU.jpg\" alt=\"\" class=\"wp-image-2002\" srcset=\"https:\/\/somosusted.com\/wp-content\/uploads\/2022\/01\/Lamixtura05okU.jpg 1080w, https:\/\/somosusted.com\/wp-content\/uploads\/2022\/01\/Lamixtura05okU-1024x1280.jpg 1024w, https:\/\/somosusted.com\/wp-content\/uploads\/2022\/01\/Lamixtura05okU-768x960.jpg 768w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1080\" height=\"1350\" data-id=\"2005\"  src=\"http:\/\/somosusted.com\/wp-content\/uploads\/2022\/01\/Lamixtura16.jpg\" alt=\"\" class=\"wp-image-2005\" srcset=\"https:\/\/somosusted.com\/wp-content\/uploads\/2022\/01\/Lamixtura16.jpg 1080w, https:\/\/somosusted.com\/wp-content\/uploads\/2022\/01\/Lamixtura16-1024x1280.jpg 1024w, https:\/\/somosusted.com\/wp-content\/uploads\/2022\/01\/Lamixtura16-768x960.jpg 768w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/><\/figure>\n<\/figure>\n\n\n\n\n\n<div id=\"quote-block_60621836eee22\" class=\"quote\">\n\n\t<div class=\"lg:flex items-stretch justify-between\">\n    \n    \t<div class=\"text-big mb-8 lg:mb-0 lg:w-2\/3\">\n\n    \t\tA small brand is not a small client.<br \/>\r\n\t\t\t\n\t\t\t\n\n    \t<\/div>   \n\n    \t<div class=\"lg:w-1\/4 lg:flex flex-col justify-between lg:text-right \">\n    \t\n\t    \t<div class=\"title-5 line-height\"><\/div>\n\t\t\t\n\t\t\t<div class=\"title-5 line-height text-light-gray xl:text-black\"><\/div>\n\n\t\t<\/div>\n\t\n\t<\/div>\n\n\n\n<\/div>\n\n\n\n\n<figure class=\"wp-container-4 wp-block-gallery-3 wp-block-gallery has-nested-images columns-default is-cropped\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1080\" height=\"1350\" data-id=\"1990\"  src=\"http:\/\/somosusted.com\/wp-content\/uploads\/2022\/01\/Lamixtura_extra_03.jpg\" alt=\"\" class=\"wp-image-1990\" srcset=\"https:\/\/somosusted.com\/wp-content\/uploads\/2022\/01\/Lamixtura_extra_03.jpg 1080w, https:\/\/somosusted.com\/wp-content\/uploads\/2022\/01\/Lamixtura_extra_03-1024x1280.jpg 1024w, https:\/\/somosusted.com\/wp-content\/uploads\/2022\/01\/Lamixtura_extra_03-768x960.jpg 768w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1080\" height=\"1350\" data-id=\"1987\"  src=\"http:\/\/somosusted.com\/wp-content\/uploads\/2022\/01\/Lamixtura_15.jpg\" alt=\"\" class=\"wp-image-1987\" srcset=\"https:\/\/somosusted.com\/wp-content\/uploads\/2022\/01\/Lamixtura_15.jpg 1080w, https:\/\/somosusted.com\/wp-content\/uploads\/2022\/01\/Lamixtura_15-1024x1280.jpg 1024w, https:\/\/somosusted.com\/wp-content\/uploads\/2022\/01\/Lamixtura_15-768x960.jpg 768w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/><\/figure>\n<\/figure>\n\n\n\n<p>The content of our <em>brand booklet<\/em> for Lamixtura is useful for a client with limited possibilities because it can be split up and adapted to different communication needs: social media, talks, websites, presentations, POS materials&#8230; An essential first step to grow the brand and take it to the<em> next level<\/em>.&nbsp;<\/p>\n\n\n\n<div id=\"gallery-block_61f7cc9b84262\" class=\"gallery-block w-full\">\n\n    \n\n\t\t<div class=\"cursor-carousel relative\">\n\t\t\t\n\t\t\t\t<div class=\"carousel \">\n\n\t\t\t\t\t\n\t\t\t\t\t\t<div class=\"slide\">\n\n\t\t\t\t\t\t\t<img class=\"block\" src=\"https:\/\/somosusted.com\/wp-content\/uploads\/2022\/01\/Lamixtura_portada.jpg\" alt=\"\">\n\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t\t\t\t\t<div class=\"slide\">\n\n\t\t\t\t\t\t\t<img class=\"block\" src=\"https:\/\/somosusted.com\/wp-content\/uploads\/2022\/01\/Lamixtura_emboss.jpg\" alt=\"\">\n\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t\t\t\t\t<div class=\"slide\">\n\n\t\t\t\t\t\t\t<img class=\"block\" src=\"https:\/\/somosusted.com\/wp-content\/uploads\/2022\/01\/pagines_women.jpg\" alt=\"\">\n\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t\t\t\t\t<div class=\"slide\">\n\n\t\t\t\t\t\t\t<img class=\"block\" src=\"https:\/\/somosusted.com\/wp-content\/uploads\/2022\/02\/pagines_interiors-2.jpg\" alt=\"\">\n\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t<\/div>\n\n\t\t\t\t<div class=\"xl:hidden h-8 flex items-center justify-center text-center whitespace-no-wrap pt-3\">\n\t\t\t\t\t<span class=\"image-indicator title-5\"><\/span>\n\t\t\t\t<\/div>\n\n\n\n\t\t\t\t<div class=\"absolute cursor-left hidden\"><\/div>\n\t\t\t\t<div class=\"absolute cursor-right hidden\"><\/div>\n\n\t\t<\/div>\n\n\t  \n\n<\/div>\n\n","protected":false},"featured_media":2020,"menu_order":23,"template":"","project_type":[21,22,24,26],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.7.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Lamixtura | Usted<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/somosusted.com\/ca\/project\/lamixtura\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lamixtura | Usted\" \/>\n<meta property=\"og:description\" content=\"Lamixtura is a brand founded by two scientists, offering cosmetic products of the highest quality, that&#8217;s struggling to carve a niche for itself in the competitive sector of natural cosmetics. They have great expertise in product development but not in communication, so they asked us to help them add concept, tone and aesthetics to their&nbsp; &hellip; Read more\" \/>\n<meta property=\"og:url\" content=\"https:\/\/somosusted.com\/ca\/project\/lamixtura\/\" \/>\n<meta property=\"og:site_name\" content=\"Usted\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/somosusted\/\" \/>\n<meta property=\"article:modified_time\" content=\"2022-02-01T09:24:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/somosusted.com\/wp-content\/uploads\/2022\/01\/lamixtura_thumb_2-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1440\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@Usted_TW\" \/>\n<meta name=\"twitter:label1\" content=\"Temps estimat de lectura\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minuts\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/somosusted.com\/ca\/project\/lamixtura\/\",\"url\":\"https:\/\/somosusted.com\/ca\/project\/lamixtura\/\",\"name\":\"Lamixtura | Usted\",\"isPartOf\":{\"@id\":\"https:\/\/somosusted.com\/#website\"},\"datePublished\":\"2022-01-31T11:56:54+00:00\",\"dateModified\":\"2022-02-01T09:24:51+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/somosusted.com\/ca\/project\/lamixtura\/#breadcrumb\"},\"inLanguage\":\"ca\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/somosusted.com\/ca\/project\/lamixtura\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/somosusted.com\/ca\/project\/lamixtura\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/somosusted.com\/ca\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Project\",\"item\":\"https:\/\/somosusted.com\/project\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Lamixtura\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/somosusted.com\/#website\",\"url\":\"https:\/\/somosusted.com\/\",\"name\":\"Usted\",\"description\":\"Un millor tu.\",\"publisher\":{\"@id\":\"https:\/\/somosusted.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/somosusted.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"ca\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/somosusted.com\/#organization\",\"name\":\"Usted\",\"url\":\"https:\/\/somosusted.com\/\",\"sameAs\":[\"https:\/\/www.instagram.com\/_usted_\/\",\"https:\/\/www.linkedin.com\/company\/usted-\",\"https:\/\/www.facebook.com\/somosusted\/\",\"https:\/\/twitter.com\/Usted_TW\"],\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ca\",\"@id\":\"https:\/\/somosusted.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/somosusted.com\/wp-content\/uploads\/2020\/07\/usted_01.jpg\",\"contentUrl\":\"https:\/\/somosusted.com\/wp-content\/uploads\/2020\/07\/usted_01.jpg\",\"width\":1920,\"height\":1280,\"caption\":\"Usted\"},\"image\":{\"@id\":\"https:\/\/somosusted.com\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Lamixtura | Usted","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/somosusted.com\/ca\/project\/lamixtura\/","og_locale":"ca_ES","og_type":"article","og_title":"Lamixtura | Usted","og_description":"Lamixtura is a brand founded by two scientists, offering cosmetic products of the highest quality, that&#8217;s struggling to carve a niche for itself in the competitive sector of natural cosmetics. 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