Usted. A better you.

Usted

Kosmopolis

Challenge

Create a campaign with multiple products but minimal resources.

Kosmopolis is the festival held every two years by the Barcelona Contemporanean Culture Centre based on the concept of amplified literature: music, film, comics, video games, gastronomy and any other way of establishing a story are also literature. And to tell everyone we love literature in all its forms we decided not to use literature at all but develop a series of icons in collaboration with Hey Studio, which inundated the city for weeks. 

Copyright © 2020
All rights reserved
hola@somosusted.com

+34 930 176 977

VIA AUGUSTA 82, ATIC
Usted Usted